Elizabeth Hurley Hands on With Swimwear Line  4/14/05

Actress Elizabeth Hurley is so dedicated to her new career as a fashion designer, she has controlled the entire production and distribution of her swimwear range. The Austin Powers beauty, who launched her EH collection at London department store Harrods yesterday (13APR05), even went on a crash diet so she would feel comfortable modeling her designs. 

She says, "I've been in the fashion business for something like sixteen years now. Right up until a few months ago it was only me. "It's my company, it's not a license deal. So I did all the sales deals, I did all the deals with the factory. "I designed everything, I chose every bit of fabric, every last fastener. I designed the labels, everything."