"Faking
It" Star Hosts New HGTV Show "Takeover my Makeover"
4/20/06
DESIGNER FRANK FONTANA RESCUES HOMEOWNERS FROM BAD TASTE AND BOTCHED
DESIGNS ON HGTV'S TAKEOVER MY MAKEOVER!
New Half-Hour Series Premieres on Saturday, May 6 @ 7 p.m. ET/PT
Hollywood, CA. (For Immediate Release -- April, 2006) – When bad
designs happen to good people, HGTV is there to turn things around in
Takeover My Makeover, an entertaining new weekly series premiering on
Saturday, May 6 at 7 p.m. ET/PT.
Takeover My Makeover features a rotating team of expert designers lead
by Frank Fontana, and two other designers. Fontana rescues would-be
decorators and their misguided makeovers by transforming truly tacky
attempts into tastefully executed room designs. In the premiere episode,
Frank Fontana along with his team of designated design coordinators and
contractors step in to redo a disastrously designed room. The team
amazingly then brings the original design vision to life on a budget of
only $2,000.
Throughout the series, Frank Fontana and the Takeover My Makeover team
offers tips on how to avoid the most common design errors such as taking a
design theme too literally, making elements that should be
"highlights" the main features in a room, or neglecting the
basic principles that translate into a cohesive design. The result is a
lively half-hour in which homeowners ultimately get the room they
envisioned but were unable to create on their own. In addition, viewers
learn the fundamentals of good design, find out how to achieve popular
design styles such as Cottage Chic, Asian, and Modern Hotel Chic, and get
valuable takeaway tips.
Television audiences will recognize Fontana as the "Italian
Stallion" underdog on ABC’s Martha Stewart-themed reality
competition THE GREAT DOMESTIC SHOWDOWN. On the surface, Fontana’s macho
and muscular exterior caught people off guard. Who would have predicted
this Long Island native could out bake, out decorate and out design his TV
rivals – winning the show last season? But that’s exactly what
happened as Fontana walked away with the grand prize.
From ABC, Fontana quickly moved to TLC where he landed a featured role
on the one hour documentary-style unscripted program FAKING IT. With
cameras rolling, Fontana spent a month mentoring a woman from Texas on how
to become a domestic goddess. With Fontana’s help, the woman won the
competition.
About HGTV HGTV, America’s leader in home and lifestyle programming,
is distributed to more than 89 million U.S. households and is one of cable’s
top-rated networks. HGTV.com is the nation’s leading online home and
garden destination, drawing an average of 5.2 million unique visitors per
month. HGTV owns 33 percent of HGTV Canada and provides much of the
Canadian network’s daily programming. The network’s branded
programming also can be seen in 41 other countries and its selected
programming is available to service men and women on board Navy ships and
through American Forces Radio & Television Service (AFRTS) which
services more than 1,000 outlets in over 175 countries. Headquartered in
Knoxville, Tenn., with offices in Atlanta, Chicago, Dallas, Detroit, Los
Angeles, Nashville and New York, HGTV is wholly owned by The E.W. Scripps
Company (NYSE:SSP), which also operates Food Network, DIY - Do It Yourself
Network, Fine Living and Great American Country.