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Oprah
Visit Delivers Biggest David Letterman Ratings in a Decade
12/2/05
DAVE AND OPRAH: MOST WATCHED "LATE SHOW" SINCE FEBRUARY 1994
"Late Show" Attracts an Audience of 13.45 Million
"The Late Late Show with Craig Ferguson" Posts the Highest
Metered Market Rating in "The Late Late Show" History
Last night's LATE SHOW with DAVID LETTERMAN, featuring guest Oprah
Winfrey’s first appearance with Letterman in 16 years, attracted an
audience of 13.45m viewers, the largest audience for the LATE SHOW in over
a decade, according to Nielsen fast national ratings for Thursday, Dec. 1.
This marks LATE SHOW's largest audience since Feb. 25, 1994, the night
of the Olympics Women Skating finals between Nancy Kerrigan and Tonya
Harding. LATE SHOW attracted more viewers than any prime program on the
competition last night except for "ER."
Overall, this ranks as the fourth most watched broadcast ever of LATE
SHOW, behind 2/25/94, 8/30/93 (the CBS premiere) and 2/23/94 (Olympics
Women Skating semi-finals).
In key demographics, LATE SHOW delivered a 5.4 in adults 25-54, also
the highest since Feb. 25, 1994, 4.4 in adults 18-49, best since Feb. 21,
2000 (the night of David Letterman's return from heart surgery) and a 3.3
rating in adults 18-34, highest since Aug. 23, 2000 (night of the
"Survivor" finale).
LATE SHOW enjoyed a +114% advantage over "The Tonight Show"
in households (vs. 4.3/11), +117% in viewers (vs. 6.21m), +74% in adults
18-34 (vs. 1.9), +100% in adults 18-49 (vs. 2.2) and +108% in adults 25-54
(vs. 2.6).
Source:
CBS Press Release
see
also:
12/2/05
Oprah Winfrey and David Letterman Put Their Feud Behind Them
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