CBS Announces Special "Super Bowl's Greatest Commercials" to Air Jan. 26  1/18/08

"SUPER BOWL'S GREATEST COMMERCIALS 2008," AN INTERACTIVE ENTERTAINMENT SPECIAL HOSTED BY JIM NANTZ AND DAISY FUENTES, TO BE BROADCAST SATURDAY, JAN. 26

Viewers to Vote Online at CBS.com for the Best Super Bowl Commercial of All Time - With the Result Announced At the End of the Show

SUPER BOWL'S GREATEST COMMERCIALS 2008, an interactive entertainment special hosted by Jim Nantz, Lead Play-by-Play Announcer of THE NFL ON CBS, and co-host Daisy Fuentes, will be broadcast Saturday, Jan. 26 (8:00-9:00 PM, ET/PT) on the CBS Television Network.

Sponsors showcase their best commercials during the Super Bowl and the big game wouldn't be quite the same without them. For many, watching the commercials is the most fun part of the Super Bowl and at millions of dollars for 30 seconds on air, advertisers try to get their money's worth by rolling out their most creative and innovative spots. This one-hour special, which will originate from Majerle's Sports Grill and the University of Phoenix Stadium in Arizona, showcases 10 of the greatest commercials of all time. This season, reigning champion Mean Joe Greene is the ad to beat. The "Super Bowl's Greatest Commercial" winner for the past six years, Coca-Cola's "Mean Joe Greene" spot made its Super Bowl debut in 1980 and featured the imposing Pittsburgh Steelers defensive tackle softening his gruff exterior after a young fan offered him a cold bottle of Coke following a particularly tough day on the gridiron. Will this be the year another takes the top honor?

The 10 greatest Super Bowl commercials will vie for the number one spot. Viewers can now go to www.cbs.com to watch them and vote for their favorite. This year, the top three picks will be revealed during the show and, in a special vote on www.cbs.com, viewers will decide which commercial will take home the ultimate title.

Jim Nantz, who has covered virtually every sport for the CBS Television Network since joining it in 1985, has been the lead play-by-play voice for THE NFL ON CBS since the 2004 season joining lead analyst Phil Simms on the Network's number one NFL announce team. For six years, he anchored the Network's NFL pre-game studio show, THE NFL TODAY. Last season Nantz called play-by-play for Super Bowl XLI and in a 63-day span starting with his call of Super Bowl XLI on Feb. 4, 2007, Nantz became the first commentator in history to broadcast the Super Bowl, NCAA Final Four and the Masters®, all in the same year.

His extensive credits include serving as host of THE SUPER BOWL TODAY, CBS Sports' Super Bowl XXXV and Super Bowl XXXVIII pre-game show; anchor of CBS's golf coverage, including the Masters® and the PGA Championship; lead play-by-play announcer for college basketball, including the Final Four and Championship game; and primetime host of CBS Sports' coverage of the 1998 Olympic Winter Games.

Nantz is currently writing his first book and in May 2008, Always By My Side - A Father's Grace and a Sports Journey Unlike Any Other will hit bookstores across the country. Nantz will tell his personal stories from football, basketball and golf and how he has met people along the way who remind him of the virtues his father instilled in him. The foreword to the book will be written by one of his father figures and dear friend, former President George H.W. Bush.

Nantz was named the 2005 National Sportscaster of the Year by the National Sportscasters and Sportswriters Association. Nantz, Pat Summerall, Chris Schenkel, Ray Scott and John Madden are the only commentators to ever win the award while working at CBS Sports. He had previously won the award in 1998 and now joins Schenkel and Scott as the only CBS broadcasters to win the award more than once. Nantz also was inducted into the Naismith Memorial Basketball Hall of Fame as the youngest recipient of the Curt Gowdy Media Award in 2002.

Daisy Fuentes is the first crossover VJ to appear on both the Spanish language MTV Latino and the original MTV. She was also the first prominently Latin face for Revlon cosmetics. Daisy is currently in production on "Ultimate Style" as well as various specials for the STYLE NETWORK. Her television credits include "America's Funniest Home Videos," "HOUSE OF STYLE," "MAD TV," "CNBC's Talk All Stars" and "The Larry Sanders Show." Fuentes has served as host for many of the Miss Universe Pageants and earned an Emmy Award in 2002 for hosting the Countdown to the Latin Grammys Pre Show. She has produced six exercise videos for Winsor Pilates. Outside of her television and film work, Fuentes has her own wildly successful brand of women's fashion, accessories and fragrances for KOHL'S Department Stores nation wide. She is active with St. Jude Children's Research Hospital, KOHL'S Cares For Kids and The Elizabeth Glaser Pediatric Aids Foundation.

 

SUPER BOWL'S GREATEST COMMERCIALS 2008 is being produced by IMG Media, Juma Entertainment and Robert Dalrymple Productions. Robert Horowitz and Steve Mayer are the executive producers, and Robert Dalrymple and Tony Lanni are the producers. Kevin Layne will direct.

 

 

Source: CBS Press Release

 

powered by FreeFind