SIRIUS Satellite Radio to Broadcast BBC's Radio 1
6/21/05
Popular U.K. music channel to debut on SIRIUS this summer - Subscribers
will hear channel in its entirety
NEW YORK, June 21 /PRNewswire-FirstCall/ -- SIRIUS Satellite Radio
announced today an agreement to broadcast the British Broadcasting
Corporation's popular modern music channel Radio 1. The agreement, with
BBC Radio International, part of the U.K. broadcaster's commercial arm BBC
Worldwide, will bring many Americans their first opportunity to listen to
the influential and highly acclaimed radio channel.
BBC Radio 1 will be broadcast with a time-shift on SIRIUS, so that most
Americans can enjoy the channel's lineup as it was intended -- with Chris
Moyles' Breakfast Show in the morning, Scott Mill's show in the afternoon,
and kicking off the weekend with Pete Tong's Friday night Essential
Selection.
"Radio 1 on SIRIUS will be a unique entertainment offering
unmatched in the U.S.," said Scott Greenstein, SIRIUS President of
Entertainment and Sports. "It is renowned for its support of
up-and-coming British artists, and reflects the enormously vibrant British
music scene in its daily programming and special events. SIRIUS
subscribers will soon be able to hear Radio 1's cutting-edge music in
their cars, homes or other locations."
BBC Radio 1 plays a mix of current pop, rock, R&B and hip-hop
music, and extensively covers music events taking place worldwide. BBC
Radio 1 features many exclusive interviews, as well as live broadcasts of
performances and unique studio sets from some of the hottest artists on
the international music scene. The channel has a weekly audience of more
than 12 million in the U.K.*, and is consistently recognized for the
quality of its on-air hosts and the information and entertainment it
presents.
David Moody, Director of Strategy and Business Development at BBC
Worldwide, said: "We're delighted to be working with SIRIUS on adding
one of the U.K.'s most established radio brands to its high quality radio
line-up. The arrangement benefits from Radio 1's strong programming and
brand combined with SIRIUS' cutting edge delivery technology and
established U.S. audience. We look forward to exploring further
opportunities together in the future."
BBC's Radio 1 will be made available on SIRIUS later this summer, and
joins an exciting lineup of exclusive programming on SIRIUS. For more
information, visit http://www.sirius.com.
To find out more about BBC Radio 1's lineup, visit http://www.bbc.co.uk/radio1.
* RAJAR (Radio Joint Audience Research Ltd) analysis of U.K. radio,
SIRIUS delivers more than 120 channels of the best commercial-free
music, compelling talk shows, news and information, and the most exciting
sports programming to listeners across the country in digital quality
sound. SIRIUS offers 65 channels of 100% commercial-free music, and
features over 55 channels of sports, news, talk, entertainment, traffic
and weather for a monthly subscription fee of only $12.95. SIRIUS also
broadcasts live play-by- play games of the NFL and NBA, and is the
Official Satellite Radio partner of the NFL.
SIRIUS radios for the car, truck, home, RV and boat are manufactured by
Alpine, Audiovox, Blaupunkt, Clarion, Delphi, Jensen, JVC, Kenwood,
Pioneer, Sanyo and XACT Communications. Available in more than 25,000
retail locations, SIRIUS radios can be purchased at major retailers
including Best Buy, Circuit City, Crutchfield, Office Depot, Sears,
Target, Wal-Mart and RadioShack. SIRIUS is also available at heavy truck
dealers and truck stops nationwide.
SIRIUS radios are currently offered in vehicles from Audi, BMW,
Chrysler, Dodge, Ford, Infiniti, Jeep(R), Lexus, Lincoln-Mercury, Mazda,
Mercedes-Benz, MINI, Nissan, Scion, Toyota, Porsche, Volkswagen and Volvo.
Hertz currently offers SIRIUS at major locations around the country.
Click on http://www.siruis.com to listen to SIRIUS live, or to find a
SIRIUS retailer or car dealer in your area.
Any statements that express, or involve discussions as to,
expectations, beliefs, plans, objectives, assumptions, future events or
performance with respect to SIRIUS Satellite Radio Inc. are not historical
facts and may be forward-looking and, accordingly, such statements involve
estimates, assumptions and uncertainties which could cause actual results
to differ materially from those expressed in any forward-looking
statements. Accordingly, any such statements are qualified in their
entirety by reference to the factors discussed in our Annual Report on
Form 10-K for the year ended December 31, 2004 filed with the Securities
and Exchange Commission. Among the key factors that have a direct bearing
on our operational results are: our dependence upon third parties,
including manufacturers of SIRIUS radios, retailers, automakers and
programming partners, our competitive position and any events which affect
the useful life of our satellites.
About BBC Worldwide
BBC Worldwide is the main commercial arm and wholly-owned subsidiary of
the BBC. Following a strategic review and reorganisation, the company now
operates six businesses: TV Channels, TV Sales, Magazines, Home
Entertainment, Children's and New Media. Both through its own operations,
and via joint ventures, it seeks to drive commercial benefit from rights
and content on behalf of the BBC. In the UK its products and services help
to extend audiences' appreciation of BBC programmes. Internationally the
company promotes the best of British talent and culture across a range of
media.
BBC Worldwide's BBC Radio International business exists to distribute
the best of BBC radio programming to radio and other services
internationally. As well as Radio 1 on Sirius, Radio International
distribute to over 50 territories, showcasing the best of the BBC, from
drama and comedy through to classical music, rock concerts and Top of the
Pops. See http://www.bbcradioint.com for more.