American
Idol Invites Corporate America to Sponsor "Idol Gives Back"
3/23/07
“AMERICAN IDOL” INVITES CORPORATE AMERICA TO GIVE BACK AS “IDOL
GIVES BACK” TUESDAY, APRIL 24, AND WEDNESDAY, APRIL 25, ON FOX
Ford, Coca-Cola and AT&T Lead Corporate Sponsors
Last night, AMERICAN IDOL extended a unique opportunity to major
corporations across the country, inviting them to be part of an historic
event in television history – IDOL GIVES BACK. The two-night special
airs Tuesday, April 24 (8:00-9:00 PM ET/PT) and Wednesday, April 25
(8:00-10:00 PM ET live/PT tape-delayed) on FOX.
As part of its fund-raising effort, IDOL GIVES BACK is seeking
corporate sponsors to partner on this special, star-studded event that
will benefit children and young people in need in America and Africa. IDOL
GIVES BACK invites corporations to make a donation pegged to every voting
call received after the Tuesday, April 24 performance show (8:00-9:00 PM
ET/PT), when the Top 6 finalists will sing “life anthem” songs about
compassion and hope, in keeping with the IDOL GIVES BACK theme. Previously
announced sponsors include Ford, Coca-Cola and AT&T.
IDOL GIVES BACK encourages possible corporate benefactors to email
Idolgivesback@fox.com.
The special two-hour results show on Wednesday, April 25 (8:00-10:00 PM
ET live/PT tape-delayed) will be a star-studded evening featuring
world-renowned artists and celebrities, including Gwen Stefani, Annie
Lennox, Josh Groban, Pink, Michael Bublé, Il Divo and popular “Kazakhstan
journalist” Borat Sagdiyev (Sacha Baron Cohen), among many others who
will take the AMERICAN IDOL stage.
During the Wednesday event, adding to the corporate contributions,
AMERICAN IDOL viewers will be able to make their own donations via
toll-free pledge lines and the Internet.
Twenty-two-time Emmy-nominated AMERICAN IDOL is created and
executive-produced by Simon Fuller, founder of 19 Entertainment; and
executive-produced by Cecile Frot-Coutaz, CEO, FremantleMedia North
America, Inc.; Nigel Lythgoe, President, 19 Television; and Ken Warwick,
Executive Producer, FremantleMedia North America, Inc.