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Big
Brother 6 Meets Two and a Half Men 9/7/05

THE ULTIMATE FALL PREMIERE CROSSOVER!
"BIG BROTHER 6" MEETS "TWO AND A HALF MEN"
TWO AND A HALF MINUTES OF "TWO AND A HALF MEN" TO BE FEATURED
ON HIT REALITY SHOW AS VIEWERS ARE GIVEN A THIRD CHANCE TO CAST THEIR VOTE
FOR THEIR FAVORITE BIG BROTHER CONTESTANT
CBS Reality Series to Offer a Third America's Choice Vote Through
CBS.com and Text Messaging via Mobile Phones
Los Angeles -- For the third time this season, BIG BROTHER 6 will put
the power back into the hands of the viewers on Thursday, Sept. 8
(8:00-9:00 PM, live ET, delayed PT) when host Julie Chen announces a third
America's Choice vote on the reality series.
In the ultimate fall premiere promotional crossover, BIG BROTHER 6
houseguests and viewers will get the chance to cast their ballot for their
favorite remaining Houseguest to leave the Big Brother house and spend the
day on the set of the hit comedy series TWO AND A HALF MEN. Viewers can
vote on CBS.com or via text messaging on their mobile phones. Votes will
be tabulated during a specified time window following the episode's
broadcast. CBS will offer the text messaging option as well as
downloadable wireless applications relating to BIG BROTHER 6, through a
partnership with GoldPocket Wireless.
TWO AND A HALF MEN, currently the Number One comedy on television, is
about men, women, sex, dating, divorce, mothers, single parenthood,
sibling relations, surrogate families, money and, most importantly, love.
More specifically, it's about the lives of two brothers, one brother's
son, and the many women who surround them. Charlie Harper (Charlie Sheen)
is a well-to-do bachelor with a house at the beach, a Mercedes in the
garage and an easy way with women. His casual Malibu lifestyle is
interrupted when his tightly wound brother, Alan (Jon Cryer), and Alan's
son, Jake (Angus T. Jones), come to stay with him. TWO AND A HALF MEN will
have its third season premiere on Monday, September 19 (9:00-10:00 PM,
ET/PT) on the CBS Television Network.
As part of the TWO AND A HALF MEN set visit, the America's Choice
winner will be whisked out of the Big Brother House and taken via limo to
meet Charlie Sheen, Jon Cryer, Angus T. Jones and the rest of the cast and
watch a taping of the show. Following the taping, the houseguest will
return to the Big Brother house and rejoin fellow contestants.
During the Saturday, September 10 (8:00-9:00 PM, ET/PT) broadcast of
BIG BROTHER 6, voters will be informed of the outcome and watch a special
broadcast of two and a half minutes of TWO AND A HALF MEN, as well as a
recap of the winner's visit to the set.
GoldPocket Wireless provides both the direct connections to the major
wireless carriers and the content management platform underlying the
campaign. Positioning itself at the forefront of off-deck mobile content
distribution, CBS is also utilizing GoldPocket Wireless's WAP push
technology to sell viewers exclusive mobile content tied to the show.
Through GoldPocket Wireless's premium billing integrations with carriers,
CBS is able to deliver its viewers a seamless mobile experience; both the
$0.49 charge per SMS-based vote and the $1.99 charge for show-related
content appear on users' regular wireless bill. Consumers are fully
informed on air and in the text messages of any charges before and while
they use the wireless services.
Source
CBS Press Release

see also:
9/7/05
April and Howie Nominees for Eviction From Big Brother 6 House
9/3/05
Big Brother Summary for September 3rd
9/1/05
Big Brother Summary for September 1st
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