Everybody Hates Chris Rocks the Competition  9/25/05

UPN'S "EVERYBODY HATES CHRIS" ROCKS THE COMPETITION ON HIGHLY COMPETITIVE THURSDAY NIGHT

"EVERYBODY HATES CHRIS" Ranks Impressive Second In Time Period In Key Advertiser Demographic Of Adults 18-49 And Viewers, Beating NBC'S "Joey" And FOX's "The OC"

Launching a Brand New Night of Series Programming, UPN's New Comedy Block Premieres to Growth on Thursday Versus Year Ago in Adults 18-49 and Women Demos

EVERYBODY HATES CHRIS Marches into Major Markets with First or Second Place Finishes in its Time Period in New York, Los Angeles, Chicago, Philadelphia, San Francisco and Washington DC

EVERYBODY HATES CHRIS Scores Big for UPN O&Os

EVERYBODY HATES CHRIS kicked off a brand new night of series programming for UPN on the highly competitive Thursday night with an incredible second place finish from 8:00-8:30PM in the key advertiser demo of adults 18-49 (3.2/9), women 18-49 (3.7/10) and total viewers (7.8mil), beating the premiere of NBC's "Joey" and an original "The OC" on FOX, according to final Nielsen ratings for Thursday, Sept. 22.

EVERYBODY HATES CHRIS opened UPN's new comedy block with tremendous year-to-year growth in the time period of +93% in total viewers, 88% in adults 18-34 (3.0/10), +100% in adults 18-49, +164% in women 18-34 (3.7/11) and +236% in women 18-49.

EVERYBODY HATES CHRIS is now UPN's most watched episode of ANY comedy in the history of the network. EVERYBODY HATES CHRIS also delivered UPN's best women 18-34 (3.7/11) and women 18-49 (3.7/10) ratings EVER in the time period.

Overall, UPN was up on Thursday (8-10PM) over a year ago by +6% in adults 18-49 (1.9/5), +71% in women 18-34 (2.4/6) and +109% in women 18-49 (2.3/6).

Based on Local People Meter data, EVERYBODY HATES CHRIS delivered an impressive opening night in key major markets, vaulting to either first or second at 8:00pm in adults 18-49:

NEW YORK: CHRIS was #1 in Adults 18-49 with a 6.3 rating. SURVIVOR #2 with a 4.1. JOEY 2.4

LOS ANGELES: CHRIS was #2 in Adults 18-49 with a 2.8 rating. SURVIVOR #1 with a 3.8. JOEY 2.2

CHICAGO: CHRIS was #2 in Adults 18-49 with a 3.6 rating. SURVIVOR #1 with a 4.2. JOEY 3.5

PHILADELPHIA: CHRIS was #2 in adults 18-49 with a 6.0 rating. SURVIVOR #1 with a 7.6. JOEY 2.9

SAN FRANCISCO: CHRIS was #1 in adults 18-49 with a 4.4 rating. SURVIVOR #2 with a 4.2. JOEY 2.4

WASHINGTON DC: CHRIS was #1 in adults 18-49 with a 5.0 rating. SURVIVOR #2 with a 4.9. JOEY 1.9

The premiere of EVERYBODY HATES CHRIS gave a tremendous boost to the Viacom Television Station Group UPN markets, which delivered a 7.1/11, outdelivering the premiere of NBC's "Joey" in the UPN O&O markets and overall in all metered markets.

The series premiere of LOVE, INC. also scored year-to-year growth in the time period of +6% in adults 18-49 (2.0/5) +60% in women 18-34 (2.4/7) and +118% in women 18-49 (2.4/6).

The third season premiere of EVE improved on in sophomore season debut last year by 15% in adults 18-34 (1.5/4) and 17% in adults 18-49 (1.4/4).

Source: NTI, 9/22/2005 (UPN Press Release)