KID NATION" BEATS "DANCING WITH THE STARS," FOX COMEDIES
AND NBC GAME SHOW IN ADULTS 18-34
The Second Episode of "Kid Nation" Post Week-to-Week Increase
in Adults 18-34
"Kid Nation" is Also Second in Adults 18-49, Ahead of FOX and
NBC
CBS is the Only Network to Grow in Every Hour in Adults 18-49
Throughout the Night
The second episode of KID NATION posted week-to-week growth in adults
18-34, topping "Dancing
with the Stars," the FOX comedies and NBC's game show in the time
period. In addition, the season debut of CSI: NY won its time period in
viewers and beat the highly promoted debut of "Dirty Sexy Money in
adult 18-49, according to Nielsen live plus same day ratings for
Wednesday, Sept. 26.
CBS was the only network to show hour-to-hour growth among adults 18-49
throughout the night.
The second episode of KID NATION (4.8/08, 7.62m) was first in children
6-11 (2.1/08), second in adults 18-49 (2.8/08), adults 18-34 (2.6/08),
teens 12-17 (2.1/08) and children 2-11 (1.6/06). Compared to the first
episode last week, KID NATION was up +4% in adults 18-34 (from 2.5/08).
KID NATION finished ahead of "Dancing with the Stars," the
FOX comedies and "Deal
or No Deal" in adults 18-34. KID NATION also was second in its
time period in adults 18-49 ahead of FOX and NBC.
CBS Research estimates that KID NATION ratings will increase by +10% in
adults 18-34 and +5% in adults 18-49 and adults 25-54 when all DVR
playback is included.
Source:
CBS Press Release