Nicole Ritchie & Joel Madden Charity Drive A Big Success 9/24/08

New parents Nicole Richie and Joel Madded are celebrating after raising $10,000 (£5,400) towards a $35,000 (£18,900) kids playground in just a week.

The couple launched the Text CHILD to 90999 campaign, as part of the Richie-Madden Children's Foundation, at the beginning of last week (beg15Sep08) and they're almost a third of the way towards the goal already.

The money from the initiative will help fund a state-of-the-art playground for kids at the Beyond Shelter in Los Angeles.

Almost 2,000 fans and parents have donated the required $5 (£2.70) after texting the campaign.